Dive Brief: Online giant eBay announced it is releasing an Image Search API that will allow external developers to use eBay's image recognition technology for their own uses to help drive more listing, selling and buying activity through the online marketplace, according to an eBay blog post. EBay also said that Wikibuy, developer of a mobile app and Google Chrome extension for making quick price comparisons, is among the first to use the Image Search API to create a new "eBay visual search feature" for its mobile app. In addition to Image Search API, eBay has unveiled a Machine Translation API that enables English-to-Mandarin machine-driven translations for item title and description, and Mandarin-to-English translations for search queries. The company
Reverse image search is a technique wherein it allows people to retrieve content that is relevant to a particular image. It is also known as content-based image retrieval a method that eliminates the need for a user to identify keywords that may or may not provide an accurate result. The user only needs to supply the sample image to make a search or query. We know that Google images can provide us with any photo, but we need to write the keyword or the terms associated with it to be able to proceed with the search. While in using a reverse image search tool we will just provide a sample image. It is helpful in locating the source of an image or the content creator, search for the image in terms of popularity, extract details that are related to an image, look for similar images that ...
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In September, Google will roll out responsive search ads to more advertisers in English, French, German and Spanish.The company announced the Google Responsive Search Ads last month at Marketing Live and showed how automation and machine learning supports the ad unit.Responsive Search Ads let markets set up one ad with multiple headlines and descriptions. For one static ad text, marketers can write up to 15 headlines and up to four descriptions. The automated platform matches the headline with the ad, based on many attributed surrounding the search.In addition to the rollout, Google will give marketers more room to tell their message. Beginning in late August, marketers will have the ability to add a third headline and a second description to text ads, adding up to 90 characters.For exa
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Google has just confirmed that the core search algorithm update that began rolling out a week ago has now finished fully rolling out. Google search liaison Danny Sullivan said on Twitter, “It’s done” when I asked him if the rollout was complete. Danny did add that if we are seeing other changes, “We always have changes that happen, both broad and more specific.” This is because some of the tracking tools are seeing more fluctuations today, and if they are unrelated to this update, the question is what they can be attributed to. Here is Danny’s tweet: It's done. That said, we always have changes that happen, both broad and more specific. — Danny Sullivan (@dannysullivan) August 8, 2018 Based on our research, the August 1 update was one of the more signifi
The Great Firewall of China is the largest-scale internet censorship operation in the world. The Chinese state says the firewall is there to promote societal harmony within an increasing population of billions of people. It considers the internet in China as part of its sovereign territory. Eight years ago, Google withdrew from China, pulling its search and other services out because of country’s limits to freedom of speech. But it is now planning to relaunch a heavily censored version of its ser
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If you access your new Google Search Console report, specifically the Index Coverage report, you will see a notation around July 14 about a “Google Search Update.” It is not about the big core search algorithm update that happened last week; it is about a system change to the reporting within Google Search Console. Google has noted it upgraded the Index Coverage report to a “new, more accurate system.” I really wish Google hadn’t written “Google Search Update” there because SEOs, webmasters, publishers and site owners are going to be confused about the terminology added to that screen in Google Search Console. This was a reporting update to Google Search Console’s Index Coverage report; this is not about a Google search algorithm update. Between the dates o
In our review of last weeks MarTech news, we focus on Google’s plan for a censored search engine in China, then move onto key movements from Facebook and HubSpot. Here’s what you might have missed last week: Google plans censored search engine for China Google plans on launching a censored version of its search engine in China. According to various news websites, the censored version of the site will block certain websites and search terms. These websites also reported that the project, code-named “Dragonfly,”. It was picked up again after a meeting between Google CEO Sundar Pichai, and a top Chinese government official in December 2017. The websites also state that the list of blacklisted terms for