Millennials are changing the housing market. When we look at the 2018 buyer and seller trends report published by the National Association of Realtors, we find the 18-to-35-year-old demographic was the largest group of homebuyers, making up 36% of the market over the last few years. For 65% of this group, it was their first home purchase. It means that more than a third of those millennials were already buying their second home. When you consider that the average younger homebuyer will likely be selling in less than 10 years, it is clear that to be a successful real estate agent, your future depends on knowing these customers and how to best appeal to them. Making The Millennial Connection Right from the onset, you want to build trust and confidence as you would with other generational
Fortunately, if you know some basic principals and research what’s been successful for other similar businesses, you can make the process of earning a higher Google ranking more efficient. Let’s go ahead and burst a bubble for those wanting a quick, easy avenue to a top ranking on Google: There isn’t one. Improving your site’s ranking and SEO, or search engine optimization, entails hard work and time. Furthermore, your website is but one approach — albeit an important one — to attain prospective clients alongside such other marketing techniques as direct mail, signage and fliers. Fortunately, if you know some basic principals and research what’s been successful
Early in my career, I worked in an office for a 100-year-old company that had made its name using print marketing and telemarketing as its staple marketing strategies. In our conversations about marketing, my boss readily acknowledged that the CAN-SPAM Act had killed their telemarketing efforts. He also agreed that the company’s print marketing efforts weren’t worth the paper they were printed on. Yet, he didn’t know how to switch up his marketing strategies to keep the long-standing company growing. In checking out the company’s website, it was easy to see that it consisted of a boring, static page with a generic contact form. While the problems with the company’s marketing strategy were crystal clear to me, as a young, new employee, I struggled to identify the best way to approach my
IDK about you, but it seems like a new sexually transmitted disease pops up every other day—so when a new one reportedly started making the rounds in 2010, it didn't seem that far-fetched. The one in question back then? Blue waffle disease—basically an STD that made parts of a woman's vulva turn blue (yes, really). Advertisement - Continue Reading Below It all started as a bait-and-switch meme, according to CNN. In this case, people were shown a picture of an actual blue waffle (the breakfast food) with the text, "bet you can't find me on google image search," per the website Know Your Meme. Upon searching the image, those curious enough to Google it got a graphic image of a blue, diseased-looking (a.k.a., a waffle-like texture) vagina. And chaos—primarily among tee
Google's headquarters inMountain View, California, USA How much does sexual harassment cost? If you are Google, it may cost up to $90 million per case. Last week the New York Times reported that a female employee accused Andy Rubin, the inventor of the Android and former Google employee, of allegedly forcing her to perform a sexual act at a hotel in 2013. According to the reporting, the company investigated and found the claim credible enough to let him go in 2014. But not without toasting his achievements and sending him off with a $90 million exit package. Whether spurred on by the gigantic price tag or the tech giant's silent acceptance of alleged sexual misconduct, now the women of Google are ready to walk. As first reported by Buzzfeed, more than
Human instinct is to fight what we recognize, often blind to the bear in plain sight. For example, Kodak and Fuji battled to dominate the market for film, oblivious to the rise of digital photography. Motorola and Nokia similarly fought to the death over flip phones, while smartphones stole the market. Again and again, the purveyors of new technology sneak up right in the open to capture consumers and transform entire industries. Today’s big airlines may be acting out a similar scenario. Even as they make needed investments in technology for operations and marketing, the mammoths mostly lock horns with each other in a closed ring. Meanwhile, tech companies are quietly advancing an agenda of serving customer needs. Recent moves by companies like Google, Amazon and Uber expose how the t
Let's put the controversy around Google using user signals and user behavior within a site on the side. Does Google use real-life user behavior and real-life user signals as ranking factors? Like does Google track location data and rank a site that gets more foot traffic better in the search results?So a store like Walmart versus a store that is a small mom and pop store - does Google look and say, well, we see so many people going to Walmart daily, we should rank their web site better?John Mueller from Google actually answered that question saying no, it doesn't make sense for Google to use that data. He used Amazon as evidence, saying, Amazon gets no foot traffic, so they should rank them poorly because of it?Here is the conversation:I don't think that would make much sense -...
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Canadian Business unveils 30th annual list of Canada's Fastest-Growing Companies with Search Realty Corp. ranking as #38 on Maclean's 2018 Growth 500 listMISSISSAUGA, ON, Sept. 13, 2018 /CNW/ -Â Canadian Business and Maclean's today ranked Search Realty No. 38 on the 30th Annual Growth 500, the definitive ranking of Canada's Fastest-Growing Companies. Produced by Canada's premier business and current affairs media brands, the Growth 500 ranks Canadian businesses on five-year revenue growth. Growth 500 winners are profiled in a special print issue of Canadian Business published with Maclean's magazine and online at CanadianBusiness.com and Growth500.ca. Search Realty made the 2018 Growth 500 list with five-year revenue growth of 1,942%.Â Â Â Founder and CEO Sterling Wong stat
If this makes you pause, it should, and Washington politicians should take all their sanctimony and direct it at the China issue, which actually deserves some scrutiny. Perhaps that is the real reason Google avoided sending its current chief executive, Sundar Pichai, to the recent Senate hearings, so he could avoid explaining what it was thinking when it came China 2.0: Now With 100 Percent More Hypocrisy.Google seems to have no problem climbing down off its high horse to grab the thing it needs in China.Which is, simply put, more data.That is what Ms. Wong and Dr. Lee, whom I also did a podcast interview with this week, suggested to me was the key impetus for the move.In his new book, “AI Superpowers: China, Silicon Valley, and the New World Order,” Dr. Lee argues that advances in arti