Tag: Explains

Google Explains Their Policy On Third-Party Trademarks In S…

Google Explains Their Policy On Third-Party Trademarks In S…

Google Site Search
Businesses aren’t happy with competitors using their trademarks in Google search ads, even though these cases aren’t deemed by Google as an infringement of the rules, with some exceptions. We reached out to Google to understand their stance on such occurrences and what businesses on the receiving end can do to protect themselves. From the outset, advertising on Google’s search platform is a pretty straightforward process. You set an amount as a bid for a keyword, and whenever someone searches said keyword or a combination of keywords, your listing appears somewhere near the top of the pile—dependent on how relevant and how good your formatting is, and then you get charged whenever someone clicks through on it. As of 2017, Google owns at least a whopping 86% share of the world’s searc
Dallas SEO and Digital Marketing Services Explains How Soci…

Dallas SEO and Digital Marketing Services Explains How Soci…

Site Search 360
Richardson, Texas, United States, 10/23/2018 / Story.KISSPR.com / Texas digital marketing services company, KISS PR, provides a whole range of digital marketing services to their clients, including SEO and social media marketing. While many clients understand how SEO works and how social marketing works, many don’t understand how they can work together to strengthen marketing efforts overall. Five Ways that SEO and Social Media Work Together 1. Social Posts and Profiles Rank on Google If you have ever searched for a business on Google and the search results included their social media page, then you probably figured out that social media platforms are treated the same as other web pages by Google. That means that you should make sure that your social pages are optimized for SEO. He
Logic Inbound Explains Its Approach to SEO for Doctors – Pr…

Logic Inbound Explains Its Approach to SEO for Doctors – Pr…

Site Search 360
Google’s goals are to show the most relevant, highest quality content for any given search query. Because the second that Google stops providing the best search results, it creates opportunity for another search engine to take it’s place. If you can align your website with those two goals, Google will rank you all day. A study indicates 78% of local Google searches result in an offline purchase. In other words, if you are a doctor, capturing more Google searches equals more patients. In this case study, Logic Inbound explains the exact tactics and techniques the company used to increase a Seattle doctor’s patients by over 1,000% in 15 months through SEO. We simply aligned this doctor’s website with Google’s goals. The company says that anyone can be ranked by Google, as long a