Tag: ads

Phoenix SEO Lab Introduces New Product: Google Ads Manageme…

Phoenix SEO Lab Introduces New Product: Google Ads Manageme…

Site Search 360
(MENAFN Editorial) Scottsdale, AZ - Since its opening, Phoenix SEO Lab has made it their goal to help businesses become more successful. Through the variety of different services they offer, they have become one of the most popular SEO Lab in the Phoenix area, specializing in things such as PPC management and AdWords management. In addition to their specialization, what really sets this business apart from other SEO companies is their dedication to honesty and values. At Phoenix SEO Lab, the team promises to be honest and helpful when making decisions, holding onto their values and ensuring customer satisfaction within their results. They provide quality service and trustworthy work, making sure all clients get what they pay for. The team understands the need ...
What You Need to Know About Google Ads Bid Strategy

What You Need to Know About Google Ads Bid Strategy

AddSearch
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) __gaTracker('create', 'UA-1465708-12', 'auto', 'tkTracker'); __gaTracker('tkTracker.set', 'dimension1', window.location.href ); __gaTracker('tkTracker.set', 'dimension2', 'paid-search' ); __gaTracker('tkTracker.set', 'contentGroup1', 'paid-search' ); __gaTracker('tkTracker.send', 'hitType': 'pageview', 'page': cat_head_params.logo_url, 'title': cat_head_params.sponsor...
Google Ads Report Editor Now Supports Time Period Compariso…

Google Ads Report Editor Now Supports Time Period Compariso…

Google Site Search
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) __gaTracker('create', 'UA-1465708-12', 'auto', 'tkTracker'); __gaTracker('tkTracker.set', 'dimension1', window.location.href ); __gaTracker('tkTracker.set', 'dimension2', 'paid-search' ); __gaTracker('tkTracker.set', 'contentGroup1', 'paid-search' ); __gaTracker('tkTracker.send', 'hitType': 'pageview', 'page': cat_head_params.logo_url, 'title': cat_head_params.sponsor...
Giphy Wants to Make Ads That ‘Don’t Suck’ on Cheddar

Giphy Wants to Make Ads That ‘Don’t Suck’ on Cheddar

Zoomd
By Conor White Giphy, the internet's largest search engine for gifs, is turning its attention to advertising ー and it has a simple strategy."We need to make ads that don't suck," said Adam Leibsohn, the company's COO. "We always say, you should entertain, not advertise."Giphy has worked on six- and seven-figure deals with major brands like Absolut Vodka and Dunkin' Donuts, as well as a campaign for the film "Sorry to Bother You". Leibsohn said Monday in an interview on Cheddar the advertising angle is a natural approach for Giphy."Paid search is our revenue model," he said. "So, you can basically place content in relevant searches, so that your content comes back as the first result, and then people use it a lot more."With 300 million daily active users who serve up 5 billion gifs, Leib
Google’s Targeted Ads Are Coming to a Billboard Near You

Google’s Targeted Ads Are Coming to a Billboard Near You

Google Site Search
Alex Webb is a Bloomberg Opinion columnist covering Europe's technology, media and communications industries. He previously covered Apple and other technology companies for Bloomberg News in San Francisco. Read more opinion Follow @atbwebb on Twitter Google may be about to pair all that data it has on users' web browsing with the ads displayed on public billboards. Creepy? Maybe. Inevitable? Almost certainly.The Alphabet Inc. unit is in talks in
Google Lets Advertisers Add a Third Headline to Text Ads

Google Lets Advertisers Add a Third Headline to Text Ads

Google Site Search
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "paid-search", ( $(this).attr('href') ) ); ); } }); }); Google is letting advertisers add an additional headline and description to text ads.In total, text ads can now have up to three headlines and two d...
Google Extends Responsive Search Ads Availability, Text Ads…

Google Extends Responsive Search Ads Availability, Text Ads…

Google Site Search
In September, Google will roll out responsive search ads to more advertisers in English, French, German and Spanish.The company announced the Google Responsive Search Ads last month at Marketing Live and showed how automation and machine learning supports the ad unit.Responsive Search Ads let markets set up one ad with multiple headlines and descriptions. For one static ad text, marketers can write up to 15 headlines and up to four descriptions. The automated platform matches the headline with the ad, based on many attributed surrounding the search.In addition to the rollout, Google will give marketers more room to tell their message. Beginning in late August, marketers will have the ability to add a third headline and a second description to text ads, adding up to 90 characters.For exa
SEO Expert Danny Discusses New Google Ads and Algorithm Upd…

SEO Expert Danny Discusses New Google Ads and Algorithm Upd…

Site Search 360
Danny Star expresses his opinion about Google's adjustments and how they may affect the future of SEO. LOS ANGELES - August 7, 2018 - (Newswire.com) August has been a big month for Google as well as website agencies across the board. Google confirmed changes have been made to its core algorithm that was rolled out at the onset of August. Throughout each year Google makes an effort to update its broad core algorithm to ensure the search results through the engine are as valuable as possible. Search guru and esteemed Google SEO consultant Danny Star, who heads SEO Expert Danny in Los Angeles, had his hand on the pulse of the pending update and prepared his clients for what was to come. He explains that despite sudden fluctuations in ranking ...
How to stop Google from tracking and targeting you with ads

How to stop Google from tracking and targeting you with ads

Algolia
You love Google. In fact, you can't live without it, if you're like most people.You use Google dozens of times a day and you may not even know it. Sure, you use the Google search engine to find everything from driving directions to your doctor's office to your library's hours to news updates and personal information about your daughter's fiance. You use Google many more times than that, if you watch videos on Google-owned YouTube, save images to Google Photos, check airfares on Google Travel and so much more. Yet, there's one thing about Google that creeps you out so much that you're ready to stop using it.Don't do that! We've got a better, simple solution to stop Google from invading your privacy if you're concerned about Google ads that seem to know way too muc...