h3_html = ‘
cta = ‘
atext = ‘
scdetails = scheader.getElementsByClassName( ‘scdetails’ );
sappendHtml( scdetails, h3_html );
sappendHtml( scdetails, atext );
sappendHtml( scdetails, cta );
sappendHtml( scheader, “http://www.searchenginejournal.com/” );
sc_logo = scheader.getElementsByClassName( ‘sc-logo’ );
logo_html = ‘‘;
sappendHtml( sc_logo, logo_html );
sappendHtml( scheader, ‘
__gaTracker(‘create’, ‘UA-1465708-12’, ‘auto’, ‘tkTracker’);
__gaTracker(‘tkTracker.set’, ‘dimension1’, window.location.href );
__gaTracker(‘tkTracker.set’, ‘dimension2’, ‘search-engine-optimization’ );
__gaTracker(‘tkTracker.set’, ‘contentGroup1’, ‘search-engine-optimization’ );
__gaTracker(‘tkTracker.send’, ‘hitType’: ‘pageview’, ‘page’: cat_head_params.logo_url, ‘title’: cat_head_params.sponsor.headline, ‘sessionControl’: ‘start’ );
slinks = scheader.getElementsByTagName( “a” );
sadd_event( slinks, ‘click’, spons_track );
} // endif cat_head_params.sponsor_logo
Those who specialize in technical SEO can make their services more valuable by following the above recommendations, Mueller predicts.
For what it’s worth, another commenter in the Reddit thread offers more technical recommendations that may also be of use to SEOs.
“Realistically, it’s good to understand how JS works. Most SEOs these days simply don’t understand things like Angular and React and so they flip out when they encounter it.
While in many cases JS is not the best way to have a site render if there’s an SEO play involved, it’s not always practical to tell someone to nuke and rebuild. And that’s where understanding options comes into play.”
Therein lies the opportunity for SEOs.
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