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Save the planet & reduce the ecological footprint of Websit…

Save the planet & reduce the ecological footprint of Websit…

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An idea, original, crazy some would say but which gradually, for more than 6 months, is making its way. How could a simple website help fight global warming? To understand it, you have to immerse yourself in the world of the Web, search engines and how they work. Every day, new websites appear on the Internet that contribute to enriching, regardless of the content, the information available online. Thanks to search engines, whose mission is to crawl & index content in order to make it accessible online via simple requests, anyone, no matter where in the world they are, can access the most varied content, on their computer or cell phone. This is the beauty of search engines, of which Google is the most effective representative. However, the process of crawling a site, which, it...
The 15-minute Chromebook tune-up | Computerworld

The 15-minute Chromebook tune-up | Computerworld

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As far as computers go, Chromebooks are almost shockingly low-maintenance. Google's Chrome OS operating system updates itself silently and automatically — as do most of the core apps associated with the platform — and it doesn't get gunked up and slowed down over time, as traditional operating systems tend to do. There's no antivirus software to fret over, either, and little in the way of complicated settings or compatibility concerns. By and large, things "just work" — like, for real.But hey, you're a proactive person. You like knowing your tech is always in tip-top shape. Plus, you have impeccable tastes in tech-related reading material (clearly). So let me share a little secret with you: Despite Chrome OS's minimal-upkeep nature, there are some things you can do to clean u
The future of the internet looks brighter thanks to an EU c…

The future of the internet looks brighter thanks to an EU c…

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Imagine an internet where you couldn’t access any content unless it complied with every law of all the countries in the world. In this scenario, you would be prevented from expressing views that were critical of many of the world’s dictatorships. You would not be able to question aspects of some religions due to blasphemy laws. And some of the photos you post of your children would be illegal. A development like this is not as far fetched as it currently may seem. Every country wants its laws respected online. The scenario above may be an unavoidable outcome if countries are successful in seeking to impose their laws globally. Even though they can’t prosecute the person who posted the content, they can try to force the internet platforms that host the content to remove or blo
Report: 170K Antisemitic Google Searches a Year in UK, 10 P…

Report: 170K Antisemitic Google Searches a Year in UK, 10 P…

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Email a copy of "Report: 170K Antisemitic Google Searches a Year in UK, 10 Percent Violent Phrases" to a friend Google headquarters. Photo: Wiki Commons. JNS.org – Approximately 170,000 Google searches in the United Kingdom annually are antisemitic with 10 percent of them consisting of violent keywords such as “kill Jews” and “Jews must die,” according to a report. The study, commissioned jointly by the Community Security Trust and the Antisemitism Policy Trust, said that while the majority of these searches are for antisemitic jokes, the most usual negative stereotypes accuse Jews of being “racist” and “evil.” These searches usually spiked between 2 a.m. and 3 a.m., with the searches more in Wales than in any other part of the United Kingdom. A year after Google
Brand Safety Is More Than Just a Programmatic Problem. It P…

Brand Safety Is More Than Just a Programmatic Problem. It P…

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Mention the term “brand safety” to those with a cursory knowledge of how online advertising works and it conjures images of content farmers fueling ad networks to game the convoluted programmatic ecosystem of legitimate ad dollars. The end result is that ads from household brands are then served on low-quality websites containing everything from fake news to tawdry content, thus damaging their brand equity while wasting millions.Unfortunately, however, there’s even more to worry about. The dark arts of online advertising don’t just happen via bot networks often established in faraway corners of the world. It can happen much closer to home on some of the oldest and most established advertising outlets thanks to brand hijacking on biddable media on the web’s largest search engines.Despite
The Federal Government Offers a Case Study in Bad Email Tra…

The Federal Government Offers a Case Study in Bad Email Tra…

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The US government sends a lot of emails. Like any large, modern organization, it wants to “optimize” for “user engagement” using “analytics” and “big data.” In practice, that means tracking the people it communicates with — secretly, thoroughly, and often, insecurely. Granicus is a third-party contractor that builds communication tools to help governments engage constituents online. The company offers services for social media, websites, and email, and it boasts of serving over 4,000 federal, state, and local agencies, from the city of Oakland to the US Veterans Administration to HealthCare.gov. In 2016, the company merged with GovDelivery, another government-services provider. It appears that parts of the federal government have been working with GovDelivery, now Granicus, since at
Dataxchain, the AI powered search and trading engine. – Iri…

Dataxchain, the AI powered search and trading engine. – Iri…

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Search engines are getting smarter and better, especially since they started to incorporate social networking into their indexing. It’s harder than ever to safeguard private information, then there’s the rising Dark Web fear. While there are solutions out there that say they could track the Dark Web and the ‘regular Internet’ to protect your information there are things you can do to protect yourself. Google is now a household name that people all around the world use as a verb to describe the act of searching the internet using a search engine. However, South Korean technology company Dataxchain is thinking about becoming Asia biggest artificial intelligence operator as well as the major player in large data. Dataxchain is planning to launch a complete demo of the new search engin
Small Businesses In The News Teaches Small Businesses How T…

Small Businesses In The News Teaches Small Businesses How T…

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Small businesses can benefit greatly from using press releases as part of their marketing scheme. They help to win more business online by bringing traffic to webpages. Businesses can establish credibility in their local area through sharing relevant content and including the correct keywords. These keywords boost their search engine optimization, and can be tailored to target specific locations or phrases that might be typed in on a search engine by their target audience. The more content they create, the more likely Google or other search engines are to put the specific businesses content or website on the first page. This can result in more sign ups, more traffic to the website, more calls, or more emails for inquiry of both goods and services. Small businesses have a tight b...