Site Search 360

Google Can’t Recommend SEOs To Hire; Conflict Of Interest

Google Can’t Recommend SEOs To Hire; Conflict Of Interest

Site Search 360
I wonder how often Googlers get asked about who they should hire as an SEO consultant or firm? I get the question all the time and in fact, people ask to hire me all the time. It was interesting to see how Gary Illyes from Google responded, saying it would be a "conflict of interest" for him, in his position working at Google, to recommend specific SEOs for you all to hire.He said on Twitter "unfortunately I'm not in position to recommend an SEO company officially, because I work on Google Search & it would be conflict of interest most likely." He then interestingly enough suggests to the person to review his followers on Twitter, saying "but if you look at who I follow, you can likely get some ideas on who to listen to."Is Gary's follower list a good suggested SEO company...
How Much Should You Budget for SEO Services?

How Much Should You Budget for SEO Services?

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'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "search-engine-optimization", ( $(this).attr('href') ) ); ); } }); }); How much should you budget for SEO services?Countless business owners and SEO service providers struggle with this question every day...
Google’s August core search algorithm update is now fully r…

Google’s August core search algorithm update is now fully r…

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Google has just confirmed that the core search algorithm update that began rolling out a week ago has now finished fully rolling out. Google search liaison Danny Sullivan said on Twitter, “It’s done” when I asked him if the rollout was complete. Danny did add that if we are seeing other changes, “We always have changes that happen, both broad and more specific.” This is because some of the tracking tools are seeing more fluctuations today, and if they are unrelated to this update, the question is what they can be attributed to. Here is Danny’s tweet: It's done. That said, we always have changes that happen, both broad and more specific. — Danny Sullivan (@dannysullivan) August 8, 2018 Based on our research, the August 1 update was one of the more signifi
Google is About to Make Your Content More Accessible on Voi…

Google is About to Make Your Content More Accessible on Voi…

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Google has announced a new markup system that’s going to make content more accessible through voice search. According to comScore, 50% of all queries will be voice searches by 2020, but search providers and marketers still need to figure out how to create and optimise content for this shift in user behaviour.Now it seems Google has come up with a credible solution that could shape the future of voice SEO – a BETA feature called Speakable. The search giant has been working with schema.org to create a new markup property that allows you to wrap parts of your content in tags that Google can ‘read’ aloud to users for relevant queries, much like an audible version of instant answers.Optimise your content for voice search with SpeakableSource: Webmaster CentralFirst, here’s what Google has to
SEO Expert Danny Discusses New Google Ads and Algorithm Upd…

SEO Expert Danny Discusses New Google Ads and Algorithm Upd…

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Danny Star expresses his opinion about Google's adjustments and how they may affect the future of SEO. LOS ANGELES - August 7, 2018 - (Newswire.com) August has been a big month for Google as well as website agencies across the board. Google confirmed changes have been made to its core algorithm that was rolled out at the onset of August. Throughout each year Google makes an effort to update its broad core algorithm to ensure the search results through the engine are as valuable as possible. Search guru and esteemed Google SEO consultant Danny Star, who heads SEO Expert Danny in Los Angeles, had his hand on the pulse of the pending update and prepared his clients for what was to come. He explains that despite sudden fluctuations in ranking ...
Was There A Google Local Maps Algorithm Update Also?

Was There A Google Local Maps Algorithm Update Also?

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I know there most of the focus over the past week or so in the SEO community is around the big core algorithm update at this point seems to be slowing down. But there is a large number of SEOs who focus on local SEO saying with this update, some of the local rankings have seemed to significantly fluctuation as well. We know, at least typically, the local ranking and core search rankings are separate - so to see both happen around the same day may be unusual. This local update may have started July 30th through August 1st, when the core update was on August 1st.Joy Hawkins, a super detailed local SEO, said in the Local Search Forums and Twitter that she is also seeing fluctuations with the local search rankings, not just web core search. She said:A huge influx in local ranking...
The Questions You Should Be Asking When Looking at Your SEO…

The Questions You Should Be Asking When Looking at Your SEO…

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To build -- and keep -- an audience, digital marketing is a must. But investing too heavily in a single platform can cost you money, customers and plenty of opportunity. August 6, 2018 4 min read This story appears in the July 2018 issue of . Subscribe » Q: When looking at our marketing spend, what’s more important for digital growth: SEO or social media?-- Chris G., MinnesotaBefore consulting, I made my living as an editor in media. Each job I held taught me the same lesson: Digital growth is not about manipulating tools like search engine optimization (SEO) and social media. It’s about using them to reach customers. Then it’s your job to create a sustainable relationship of
Here’s How You Can Improve Your Google Ranking With SEO

Here’s How You Can Improve Your Google Ranking With SEO

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The web makes for the largest marketplace and most probably the most time and cost efficient marketplace too. August 4, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur India, an international franchise of Entrepreneur Media. As an entrepreneur, you have an idea you are confident about. You have your initial investments in place, a functional business model and a clear idea about your target audience. The next obvious thing to do now is, spread out to your audience. There could be multiple ways of doing it, word of mouth, adverts or be on the web.By now, you have probably seen for yourself how influential and helpful...