'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "search-engine-optimization", ( $(this).attr('href') ) ); ); } }); }); Google updated their Structured Data Testing Tool on May 1st 2018. This caused the structured data for thousands of recipe sites to b...
Searcher intent: The secret ingredient behind successful content development - Search Engine Land Thanks to Our Sponsor AddSearch News
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If you use G Suite and your organization needs a website, take a look at what you can do with Google Sites. Google Sites lets you create a website that works on mobile and desktop with a drag-and-drop editor. What's Hot at TechRepublic However, Google Sites may not offer enough customization for every organization. If you need ecommerce capabilities, custom control over themes and branding, or integration with databases or other CRM systems, look at web hosting alternatives. But for organizations that need an easy-to-edit website with little maintenance, a Google Site can serve as your organization'...
Enlarge / Moxie Marlinspike, founder of Signal. Last week, Amazon announced a change to an Amazon Web Service designed specifically to end the use of domain fronting—the exploitation of a content delivery network’s architecture to conceal the actual destination of encrypted Internet traffic. At the same time, Amazon issued a warning to the developers of the Signal encrypted phone and messaging application that it would cancel Signal's CloudFront account if the service continued to attempt to evade censorship using Amazon's sites as cover. Signal uses CloudFront to handle load balancing of its servers, none of which has a permanent IP address. Signal had moved to Amazon after Google made changes to its network that broke a domain-fronting
Is it a moment of reckoning for vacation rental metasearch, the handful of businesses that enable consumers to comparison-shop for alternative accommodations?One such sector leader, Tripping.com, confirmed that it has restructured to reduce cash burn, and has laid off 15 employees in its San Francisco office. Skift received a tip Wednesday that the company, which had raised more than $50 million in funding, had parted ways with 30 percent of its staff.Tripping founders Jeff Manheimer and Jen O’Neal confirmed the 15 layoffs in a statement.“This week, my co-founder and I made the decision to restructure Tripping.com to reduce our cash burn and focus on profitability,” Manheimer and O’Neal said in an email. “In order to lower our operating expenses, we have reduced our staff by 15 people
Six Ways For Local Businesses To Develop A Stronger Online Presence ForbesFull coverage Swiftype Trends
Google headquarters in Mountain View, California Stephen Shankland/CNET Google took a new step Tuesday in its effort to curtail internet skullduggery, opening up its .app online real estate that requires the kinds of encrypted connections that can thwart such problems.The .app domain is one among many joining traditional top-level domains like .com and .net. But Google, the winning bidder among several for .app, wants it to be something of a safe haven. Encryption secures data so prying eyes can't see it and middlemen can't interfere with it, and Google requires the use...
SAN JOSE — Santana Row is miles from the site of Google’s proposed transit-oriented community in downtown San Jose, yet a developer believes a high-rise hotel planned near the iconic shopping center could benefit from the search giant’s future mixed-use development. The proposed hotel tower would rise a couple of blocks from the shops and restaurants in the eastern section of Santana Row, according to plans on file with San Jose city officials. “The potential of a Google presence in downtown San Jose gives the investors a lot of good feelings about this hotel,” said Henry Cord, a land-use and planning consultant who is working with the developer on this property. The hotel is envisioned as an 11-story building with 105 rooms, the planning documents show. “We would have proximity to Sant
Anyone who works in search will be able to tell you about the often-laborious task that is keyword research; building out a long list of all the ways that people search around your business (or your client’s business) and then using another tool (more often than not Google’s own Keyword Planner) to attach numbers to those keywords so that you can prioritise them by volume. The problem with this is that everyone ends up competing around a small set of ultra-competitive keywords.In the UK, the very generic and very competitive term, ‘cheap holidays’ is searched 450,000 times a month on average, with Google labelling it as a ‘high competition’ term for marketers and suggesting a bid of £2.09 to get any visibility among those searchers. Brands including On the Beach, Travel Republic and lov