Google Site Search

Facebook Challenges Google in Local Search

Facebook Challenges Google in Local Search

Google Site Search
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "local-search", ( $(this).attr('href') ) ); ); } }); }); New Facebook update to their mobile app benefits small local businesses. The changes make it easier for potential customers to find and interact wi...
Cleveland.com is working with Google to use data to inform …

Cleveland.com is working with Google to use data to inform …

Google Site Search
CLEVELAND, Ohio -- What might Google's search data reveal about this year's elections in Ohio? Cleveland.com's politics team is working with the tech giant to try and find out. As part of its News Lab project, Google has custom-built for cleveland.com a more targeted, politically focused version of its public Trends tool. We are using it to inform and enrich our coverage, and we hope it will help us provide insights to our readers that they won't get anywhere else. The public Trends tool takes all of Google's search data, anonymizes it (no individual accounts are identified) and aggregates it, identifying trending topics in real time. You can filter it down to see what people are most interested in on the state level or even individual cities. The custom Ohio tool shows how fre...
Google’s Targeted Ads Are Coming to a Billboard Near You

Google’s Targeted Ads Are Coming to a Billboard Near You

Google Site Search
Alex Webb is a Bloomberg Opinion columnist covering Europe's technology, media and communications industries. He previously covered Apple and other technology companies for Bloomberg News in San Francisco. Read more opinion Follow @atbwebb on Twitter Google may be about to pair all that data it has on users' web browsing with the ads displayed on public billboards. Creepy? Maybe. Inevitable? Almost certainly.The Alphabet Inc. unit is in talks in
Google Lets Advertisers Add a Third Headline to Text Ads

Google Lets Advertisers Add a Third Headline to Text Ads

Google Site Search
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "paid-search", ( $(this).attr('href') ) ); ); } }); }); Google is letting advertisers add an additional headline and description to text ads.In total, text ads can now have up to three headlines and two d...
5 winners, 4 losers, and 3 questions · TechNode

5 winners, 4 losers, and 3 questions · TechNode

Google Site Search
It seems every single news outlet has published a line similar to this over the last week: “The tech world has been abuzz with talk of Google’s rumored secret plan to return to China.”  Rumors, however, are just another form of gossip. They’re unconfirmed, without much evidence to support them. Google has been very active in China since the beginning of the year, setting up offices, making major investments, launching a WeChat Mini Program, and announcing deal after deal with Tencent, with whom they very clearly seem to be teaming up, at least when it comes to the China market. From what I’ve been hearing in China’s tech HR circles, they’ve been recruiting aggressively in the Middle Kingdom since 2017, if not earlier. When The Intercept reported last week that Google had secretly been
Google Extends Responsive Search Ads Availability, Text Ads…

Google Extends Responsive Search Ads Availability, Text Ads…

Google Site Search
In September, Google will roll out responsive search ads to more advertisers in English, French, German and Spanish.The company announced the Google Responsive Search Ads last month at Marketing Live and showed how automation and machine learning supports the ad unit.Responsive Search Ads let markets set up one ad with multiple headlines and descriptions. For one static ad text, marketers can write up to 15 headlines and up to four descriptions. The automated platform matches the headline with the ad, based on many attributed surrounding the search.In addition to the rollout, Google will give marketers more room to tell their message. Beginning in late August, marketers will have the ability to add a third headline and a second description to text ads, adding up to 90 characters.For exa
‘Hey’: short messages are the best dating site strategy, st…

‘Hey’: short messages are the best dating site strategy, st…

Google Site Search
Looking for love onlinePM Images/Images By Chelsea WhyteIt is a truth universally acknowledged that a single man on a dating app will pursue a date with a single word: “hey.” And according to a new study, that may be the best strategy for attracting a partner who is out of your league. Elizabeth Bruch and Mark Newman at the University of Michigan, US, studied the messaging patterns of 94,478 men and 92,457 women on a free online dating website. The users were located in New York, Boston, Chicago and Seattle, all were seeking heterosexual relationships, and their genders were self-identified. They found that women receive more messages than men, and most of the messages sent on the service go to only a small fraction of users. The most popular person in the study wa
Google reportedly using Chinese site it owns to develop sea…

Google reportedly using Chinese site it owns to develop sea…

Google Site Search
We now know more about how Google is developing its censored search engine for China. To comply with Chinese authorities, Google has been using search samples from a Beijing-based website it owns to make blacklists, according to The Intercept, which broke news of Google’s work on the censored search engine last week. While most of Google’s services are blocked in China, its website 265.com remains open. The search engine on 265.com redirects to Baidu, China’s dominant search company, by default, but Google can apparently see the queries that users are typing in. Google engineers are reportedly sampling those search queries in order to develop a list of thousands of blocked websites it should hide on its upcoming search engine in China. Blacklisted results, which include topics like t
Google AdSense Earnings Fluctuations Not Related to Algorit…

Google AdSense Earnings Fluctuations Not Related to Algorit…

Google Site Search
'); $('#scheader .sc-logo').append(' '); $('#scheader').append(''); $('#scheader .scdetails').append(''+cat_head_params.sponsor+''); $('#scheader .scdetails').append(cat_head_params.sponsor_text); $('#scheader').append('ADVERTISEMENT'); if("undefined"!=typeof __gaTracker) $('#scheader a').click(function() __gaTracker( "send","event", "Sponsored Category Click Var 1", "digital-advertising", ( $(this).attr('href') ) ); ); } }); }); Google has confirmed that any fluctuations in AdSense earnings over the past several days is not related to the recent search algorithm upda...